(Haider) Unit 15: Create Audio Visual Promos

 ITV stands for Independent Television. There are many shows on ITV including classic coronation street, Emmerdale, Man about the house etc.  ITVs target audience is older people as they show a lot of classics like coronation street. It is a British free-to-air television channel owned and operated by ITV plc. As you can see above, the logo hasn't got bright colours. It looks more for adults as its dull and simple. The current ident is colourful and bright, completely the opposite to the logo. The purpose is to attract as their current logo is very plain. So by using a colourful ident it looks more appealing. CBBC stands for children's BBC. It is a British free-to-air children's television channel owned and operated by the BBC. The content is for children and teenagers aged 6 to 17. The colours of the logo are bold and they stand out. This makes it more attractive. The programmes that are showed are shaun the sheep, charlie and lola etc.  (287) CBBC - New Ident (1st August

https://www.youtube.com/watch?v=5PSNL1qE6VY Avatar film (2009) It development of Avatar started in 1994, but was not released until 2009. After 1997 was when James Cameron decided that he wanted to release Avatar as he just released one of the biggest films ever 'Titanic'. It was officially budgeted at $237 million. There is a tribe of Na'vi- a humanoid species indigenous to Pandora. The army make machines that operate your brain to make you one of them but not actually there.  The target audience is fans action/science fiction, also it could be fans of James Cameron as he's made some massive films e.g. Titanic, aliens. In the trailer, the main shots are from the sky. Also close shots. https://youtu.be/X0VubwgS2Y4 The last of us 2 is the sequel to part 1. Its about a pandemic that began and turned humans into zombies. The aim is to survive and mainly in the second part is all about revenge as of what happened in part 1. As you can see in the trailer they show gameplay a

  The BBC Television service first took place in November 1936. The producers and managers were so overwhelmed with the creative possibilities of the medium. 10 months later is when the thought of an on screen identity emerged. The first piece for the identity was The Tuning Symbol. It was merely a circle and a line followed by the words 'BBC Television Service'.  This is what the observer said about the tuning signal picture: " The new tuning signal picture, which was brought into use last week, looks as if a BBC artist had tried to outdo the most modern of the moderns. Actually its grouping of cubes and circles is designed to allow the picture in the receiver to be correctly proportioned. It is transmitted for five minutes before each programme". - 26 September 1937. The Television Symbol- The story of Abram Games batwings logo Pre-television branding wasn't huge back then, when TV did come to the UK there wasn't much to inspire future TV graphic designers.

Media companies seek to promote their new products, to gain attention they use audio-visual promos, which are designed to promote the new or updated product. An example is the teaser trailer for a video game is Last of us II. This can play a big role in guaranteeing an audience and can become successful overall. Music promos also exist but are considered shorter. They can contain a teaser of the product. It can build up curiosity from the audience. The different type of promos are music, trailers, Tv programme, video games, Tv idents etc.