Defining Audio Visual Promos (P1)

Media companies seek to promote their new products, to gain attention they use audio-visual promos, which are designed to promote the new or updated product. An example is the teaser trailer for a video game is Last of us II. This can play a big role in guaranteeing an audience and can become successful overall. Music promos also exist but are considered shorter. They can contain a teaser of the product. It can build up curiosity from the audience. The different type of promos are music, trailers, Tv programme, video games, Tv idents etc. 

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History of idents P1

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  The BBC Television service first took place in November 1936. The producers and managers were so overwhelmed with the creative possibilities of the medium. 10 months later is when the thought of an on screen identity emerged. The first piece for the identity was The Tuning Symbol. It was merely a circle and a line followed by the words 'BBC Television Service'.  This is what the observer said about the tuning signal picture: " The new tuning signal picture, which was brought into use last week, looks as if a BBC artist had tried to outdo the most modern of the moderns. Actually its grouping of cubes and circles is designed to allow the picture in the receiver to be correctly proportioned. It is transmitted for five minutes before each programme". - 26 September 1937. The Television Symbol- The story of Abram Games batwings logo Pre-television branding wasn't huge back then, when TV did come to the UK there wasn't much to inspire future TV graphic designers.
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